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Jeter Joins the XM Satellite Radio Team
Tuesday, November 22, 2005
Derek Jeter, who has noted his affinity for XM radio in the past, has signed on with the satellite radio gurus to promote their 24-hour MLB programming. Jeter will enjoy guest appearances and we fans, of course, will be overwhelmed with advertisements via all media.

Jeter’s non-profit Turn 2 Foundation will also benefit from the XM deal, as Jeter will have airtime to promote its efforts to encourage kids to steer clear of drugs and be academically successful.

Yankee #2 has been quite sucessful with endorsements thus far in his career. There's been Visa commercials, deals with Nike, Gatorade, Skippy Peanut Butter, and, most importantly, his own non-profit Jeter Flakes cereal.


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posted by Yankees Chick @ Tuesday, November 22, 2005  
4 Comments:
  • At 8:56 PM, Anonymous Anonymous said…

    Not a single word yet about the move the Red Sox made and how your beloved Yankees might respond?

    I'm so disappointed. :)

     
  • At 10:23 PM, Blogger Yankees Chick said…

    alas, the yankees chick must take time to do some actual income-earning work sometimes :)

    I will say, though, that I really don't understand how Boston pulled off that trade. Were mind-erasing drugs involved?!

     
  • At 9:28 AM, Anonymous Anonymous said…

    It's actually pretty simple in my mind.

    The Marlins are dumping salary, but looking to build a competitive team for their move to Las Vegas. They'd said all along that if you wanted Josh Beckett you had to take Mike Lowell's salary. The Marlins are saving 9 million or so on Lowell and the 4 to 5 million Beckett should get in arbitration. This Ramirez kid, from everything I've heard, is the real deal and will be RoY candidate next year for the Marlins.

    If the Marlins make the rumored deal to move Delgado for prospects as well, to the Mets, then they're in a position similar to that of the Rockies last year, where they're going to have a young and talented squad that will just need to mature together to be competitive.

    Actual income earning work? Where's the fun in that? :P

     
  • At 9:29 AM, Anonymous Anonymous said…

    I have a lot of respect for Jeter for signing off on Jeter Flakes. In a sport where players live in paranoia of being branded flakes, Jeter took proactive action and branded his own.

     
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